Advising Brand Owners to protect Trademark rights on Social Media

In today’s day and age, the advent of social media is on the rise creating its presence like never before and it is felt everywhere – as a growing field of business projection, contractual arrangements and revenue generation. However, for brand owners, social media has become a more valuable tool to communicate freely with your […]

Registering COVID-19 Trademark Applications – Illegal or Not?

In the months since the lockdown came into force, you no doubt have heard of persons or entities who have applied to register trademarks at India’s Trade Marks Registry, which contain the terms Covid, corona and variations on the term corona. The applications cover various goods and services starting from apparel to magazines, to financial/venture […]

Current Developments in the field of Intellectual Property Law amid the COVID-19 Pandemic

A discomforting new danger hovers around the world, putting lives at risk, life-altering personal and professional routines, and unsettling the global economy. Amidst the COVID-19 crisis, intellectual property (IP) attorneys, like everyone else, are adjusting to a new reality and facing new challenges – figuring out how to keep going while trying to mitigate effects […]

Artificial Intelligence and Trademark Searches in the Digital Age

The ability of the computer to take decisions by itself came to be known as artificial intelligence. Artificial Intelligence is a general term given to algorithms and software systems capable of adapting their code and actions based on both observable information and identifiable patterns in data.  Artificial intelligence (AI) is, at its very core, a […]

Trademark Tussle between Hindustan Unilever and Emami: Fairer-than-a-FairyTale?

Introduction Hindustan Unilever Limited (HUL), a subsidiary of British-Dutch multinational company Unilever PLC and the home-grown Kolkata-based FMCG firm Emami have a history of trademark conflicts and defaming each other in in ads and marketing strategies. In some some of the cases, Emami has had the upper hand as it has also always enjoyed a greater […]

Book review on “Internet Intermediaries and Trade Mark Rights” by Althaf Marsoof

Trademark infringement on the Internet is rampant, and Internet intermediaries play a key role in facilitating infringement online. These intermediaries—which include Internet Service Providers (“ISPs”), hosts that provide digital space or store thirdparty content, and navigation providers—provide essential services to infringers online and may be in the best position to stop infringement. In Internet Intermediaries […]

ITC not Monopolizing ‘Magic’ in “Magic Masala

A seven-year-old legal dispute between two FMCGs was finally disposed of by the Madras High Court on June 10, 2020. The suit was filed by ITC (“Plaintiff”), a well-known company originally engaged in the tobacco business which had successfully diversified into Hospitality Industry, Paper & Paper Board Industry, Agri Based Business Industry and later forayed into […]

Graphical User Interface: Nemesis of the Indian Designs Office

The goal of graphical user interface design is to make the user’s interaction as simple and efficient to accomplish user goals i.e. user-centered design. A design is intuitive when people just know what to do and they don‟t have to go through any training. 1 A graphical user interface is a type of interface that […]

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